Decisions › County Commission meeting of Feb 24, 2026
Approved a five-year Destination Strategic Plan for Lake County tourism to guide marketing and funding programs for the next five years.
The result is from the Clerk's Board ActionThe Clerk's same-week record of what the County Commission decided on each agenda tab. Vote tallies and discussion come later in the Board Minutes. Clerk of Court, Board Action and Board Minutes on Municode. The vote by name appears here when the official minutes are posted, usually a few weeks after the meeting.
Watch this part of the meeting (starts at 2:46:12)
The county's own recording.
In plain words
Approval of a five-year Destination Strategic Plan for Lake County tourism, developed by consultant Downs & St. Germain after stakeholder meetings and surveys.
What changes The plan becomes the official roadmap guiding tourism growth, marketing, and funding programs in Lake County for the next five years.
Who and the money Applies to Lake County tourism operations and partners; the record states no fiscal impact.
Stated reason (staff, quoted): "The approved five-year Destination Strategic Plan provides a roadmap for sustainable tourism growth in Lake County, building on past successes while positioning the destination for long-term economic impact."
Why (staff, quoted) "The approved five-year Destination Strategic Plan provides a roadmap for sustainable tourism growth in Lake County, building on past successes while positioning the destination for long-term economic impact."
Backup in the packet: Discover Lake County Strategic Plan - Revised (p. 1236)
Written from the Board Action and the staff cover sheet, checked by script: every number appears in the record. Staff memo
From the record
Recommend approval of the Five-Year Destination Strategic Plan. DIAL Board Action February 24, 2026 Page 7Clerk of Court, Board Action, Feb 24, 2026, page 6. Open the official document
The rest of this meeting
- Previous item: Approved advertising an ordinance that updates Lake County's Affordable Housing Assistance Trust Fund and Live Local Act rules to match new state law.
- Next item: Appointed Betsy Dokken, Beth Sharpe, and Marcia Ford to the Lake County Library Advisory Board to represent Eustis and Mount Dora.
- All 27 items from Feb 24, 2026